Guinness Employee Branding

Captured within the iconic walls of the Guinness Storehouse in Dublin, this employee branding photography project beautifully showcases the heart and soul of the world-famous brewery. Through a series of carefully composed portraits and candid moments, the images highlight the dedicated people who bring the Guinness legacy to life every day.

Each photograph tells a unique story, offering a glimpse into the diverse and passionate team behind one of Ireland’s most beloved brands. From the brewers who craft the perfect pint to the storytellers who share the Guinness journey with visitors from around the world, these images celebrate the craftsmanship, pride, and sense of community that define the Storehouse experience.

Set against the backdrop of the Guinness brewery, the photos capture the authentic spirit of the workplace—where heritage meets innovation, and tradition blends seamlessly with modernity. The result is a collection of striking images that not only highlight the individuals but also reinforce the sense of belonging and purpose that comes with working at Guinness.

Through this employee branding photography, we aimed to tell the story of a brand that’s more than just the famous drink —it’s a family, a legacy, and a commitment to excellence. These images are a tribute to the people who continue to make Guinness an enduring symbol of pride, craftsmanship, and creativity in Dublin and beyond.

Working in collaboration with Moose Video, we were tasked with capturing still photography for Diageo brands Guinness and Roe & Co, for the employee branding assets.

Photography - Tristan Hutchinson

Creative Direction - Moose Video

Client - Diageo x Guinness x Roe & Co